Current Project: Anderson41

The Ottawa Senators starting goaltender, Craig Anderson came to us with a problem. His hockey camps had zero online presence, and no easy way to get people registered. “I can solve that” was our response. Since then Craig has decided to expand his presence to a fan page, social media platforms, and a re-branding strategy.

AGC created a comprehensive strategy to address Anderson’s needs. In October 2011 we began building Anderson’s social media presence via Facebook and Twitter. The website and newly branded Anderson41 logo are forthcoming in November. Throughout the NHL season AGC will build the strength of Craig Anderson and the Anderson 41 brand name via these outlets. This will result in rich, unprecedented interaction with fans, and more young students at his one of a kind goalie schools.

A view of the landing page